About Us

Online Casinos is an independent research site built for one specific job: helping US players work out which new online casino sites are worth a look, and which ones aren't. New brands launch constantly, and a fresh site with a big welcome offer can be either a genuinely well-run operation or a rushed one still finding its feet. We exist to tell the difference before you deposit a cent.

What we actually do

We track new and newer online casinos serving US players and assess them against a consistent set of checks: licensing status, the real terms behind welcome offers, the range of games and providers on the platform, banking options and payout speed, and how the operator handles support and account verification. The site is not a government body, a law firm or a gambling operator — it's a comparison resource, and we're upfront that some of the links on ingenuitycleveland.com are commercial: if you sign up through a listed operator, we may earn a referral commission. That never decides where a casino places in our rankings. A brand's position reflects how it performs against our criteria, not how much it pays us.

How we assess a new casino

New sites don't have years of customer history to draw on, so we lean on what can actually be verified at launch:

• Licensing and regulation — whether the operator holds a recognized gambling licence and what that licence actually requires of it in terms of player protection and fund handling.
• Bonus terms — wagering requirements, game restrictions, maximum withdrawal caps and expiry windows on the headline offer, not just the headline percentage.
• Game fairness — whether slots and table games run on certified random number generators, and whether independent testing labs are mentioned.
• Payments — the deposit and withdrawal methods on offer, any processing fees, and stated withdrawal timeframes.
• Security — basic checks like HTTPS encryption on the site and account-level protections such as two-factor authentication where it's offered.
• Support quality — whether live chat, email or phone support is available and how it holds up when we contact it.

Commission from an operator never buys a better rating. A casino with a large welcome bonus but weak licensing or opaque terms will rank below a smaller, cleaner operator every time.

Why new casinos get extra scrutiny

A brand-new online casino can be an early mover with sharper software and fresher bonus structures than long-established sites — or it can be an untested platform with kinks still being worked out in payment processing, customer service, or bonus administration. Because of that, we pay particular attention to a few things that matter more for new operators than for established ones: how clearly they disclose their licence, whether their terms and conditions are easy to find and read, how quickly they resolve support queries during the early months, and whether early player reports about withdrawals or account verification are consistent with what the casino advertises. None of this guarantees an outcome for any individual player — it simply tells you what to check before you commit any money.

What this site does not do

We don't test casinos by depositing or wagering real money, and we don't claim to have played or withdrawn from every site we cover. Our assessments are based on researching public licensing records, published terms and conditions, provider information, and operator-facing details such as banking pages and support channels. Return to Player (RTP) figures published by game providers are long-run statistical averages, not a prediction of what any individual session will pay out, and no casino — new or established — can offer guaranteed winnings. Every game with a house edge carries real risk of loss, and we describe odds and bonuses in those terms rather than in promotional language.

Eligibility and legal standing

Online gambling law in the US is set at the state level, so whether a given casino can legally accept you depends on where you live. In general, players must meet the minimum legal gambling age — typically 21, though some gambling activities set different minimums by state — and must be physically located within a state where regulated online gambling is permitted at the time of play. Residency and location checks are standard practice at licensed casinos, and geolocation tools are commonly used to confirm a player is within an eligible state before real-money play is allowed. We don't verify individual state licensing for every operator on every page; readers should confirm a casino's licensing and availability in their own state before signing up.

Responsible gambling

Gambling is entertainment, not a source of income, and it should never be funded with money set aside for essentials or with borrowed funds. We encourage every reader to set deposit and time limits before playing, to treat losses as the cost of entertainment rather than a deficit to chase, and to stop if gambling stops being enjoyable or starts affecting finances, relationships or wellbeing. Most licensed casinos offer self-exclusion programs and account-level deposit or spending limits, and national support organizations are available for anyone who needs help. For more detail on setting limits, recognizing warning signs, and finding support services, see our responsible gambling page.

Questions, corrections and getting in touch

If you spot outdated information, a broken licensing claim, or a bonus term that's changed since we last checked it, we want to know. You can reach us through our contact page, and our terms and conditions page sets out how this site operates and what it does and doesn't promise. We review and update our pages periodically, but casino terms change quickly, so always check the operator's own site for the current version of any offer before you claim it.